A Tea for Women Business Owners – Topic: The Power of Branding

July 8, 2004
Howard University Blackburn Center

Washington DC
11–1 PM

Branding is a powerful force that can positively or negatively impact a business. Designed and extended in the right way, it can move a business from mediocre performances to beyond the stratosphere. Dr. Hannon discusses the elements of branding and the steps business owners can take to begin building a brand.

Keynote Speaker: Sandra Wills Hannon, Ph.D., APR

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